Trade Show Booth Truss: Pros And Cons
Choosing the right trade show booth truss from the many options available is of vital importance for any company who wants to present exceptional displays that will catch the eye of potential buyers. Since there are two essential purposes to be served by a trade show booth truss, that of holding displays and lighting systems securely in place as well as that of allowing your customers to browse easily and effectively, the importance of choosing the right style cannot be over-emphasized.
Trade show truss systems are available in a wide range of sizes, from as small as ten feet square to a twenty feet square version, with even larger ones available if needed. All trade show truss systems are collapsible for storage purposes, and they can be taken apart in order to cut down on space during transport. Some systems can shrink to 25% in size. The typical size of a truss system's "wall" is five to six inches wide, which is wide enough to be stable, but light enough to be easily adjusted and moved.
Even a booth in a show that only needs one wall and a table for the sake of displaying various items has a lot of different options. The trade show display truss might be a zig zag, or a straight line, or wavy, or curved. Or even some unique combination of shapes.. There are a lot of different choices that meet the simple needs and the complex.
When working with a large booth, a custom trade show booth truss can be made from basic parts like brackets, base plates, curves, and walls, along with a wide range of shelves made for keyboards, laptops, and books. These can all be quickly put together to make the perfect display for your booth. To complement the truss system, optional additional mounts make it possible for projectors, plasma displays, and LCD units to be installed. A wide range of matching fold-up furniture, like chairs and circular tables, are also available for the comfort of your customers.
However, if you wish to purchase a trade show booth truss, you do need to design the structure completely from the scratch. Many suppliers provide a wide range of ready made kits in different shapes. Some of the most common shapes are squares, octagons, an 'X' configuration with an optional circle, arches and center bars. Optional features for these displays include raised ceilings, laptop stations and doubled decked displays.
To help highlight and guide potential customers to the most important aspects of the trade show booth, spotlights may also be mounted on the trade show display truss. Each spotlight can be switched on or off, rotated and swiveled according to need. Along with all of the basic parts and mounts, there is another important component that has yet to be mentioned. This is the packing crate. Without this vital piece of equipment, your display system risks being damaged, scratched or even broken altogether, due to unforeseen mishaps that occur during transit.
When you or your company wishes to make an impressive impact at a trade show, choosing the right trade show booth truss is one of the most important things to consider. All trade show truss systems are collapsible and can be reduced in size by 75% which make it easy to transport to different venues. Even a booth in a show that only needs one wall and a table for the sake of displaying various items has a lot of different options. The trade show display truss might be a zig zag, or a straight line, or wavy, or curved.
Published October 10th, 2007
Filed in Business, Management, Marketing




